Today I saw a commercial for Nippon Paint called Piece of Cake. The commercial featured a young couple waking up from bed, getting dressed, and performing a task stereotyped for a sex different than their own. Initially the woman walks out of the bathroom dressed in a pretty blouse with an apron and the guy walks into the bedroom wearing a simple t-shirt and jeans. They then grab each others hand and do a fancy spin, causing them to switch places in the frame as well as switch clothing. At this point the guy is now dressed nicely with the apron, while the woman is dressed uber casually. The guy goes on to ice and decorate a cake and the woman goes on to paint and decorate a wall. Throughout the activity, both of them are performing the same actions but in a way that corresponds with what their doing (while the guy is stirring the icing, the woman is stirring the paint). What makes the commercial really cool is that the entire thing is split screen. Viewers are able to see how perfectly synced the two of them are, especially when their actions bleed through to the other side of the screen. Overall, this was a super cute and fun commercial.
Watch it Here:
https://vimeo.com/90936968
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